Press release from Business Wire India
Source: ESPN STAR Sports
Tuesday, December 14, 2010 06:17 PM IST (12:47 PM GMT)
Editors: General: Sports; Business: Media & entertainment, Sports
ICC Footage Archive Database Goes Live
ESPN STAR Sports to Manage Online Facility
Singapore, Tuesday, December 14, 2010 -- (Business Wire India) -- The memory of the great moments at ICC events will be preserved forever with an online footage archive database going live today.
The project, which will be managed by the International Cricket Council's global broadcast partner ESPN STAR Sports, will make it easy for broadcasters, documentary film-makers and journalists to access and license footage from more than 40 years of great multi-team international cricket events.
ICC Chief Executive Haroon Lorgat praised this important step in promoting the wonderful cricketing duels of yesterday and maintaining the legacy of the great sport of cricket.
"Ensuring the legacy of the coverage from our events is vitally important to maintaining the status of cricket throughout the world. Through this state-of-the-art online archive, we will maintain and update an archive of all our events," said Mr Lorgat.
"In years to come we will be able to look back and see how far our great sport has come. It is important that we preserve the memories to be enjoyed by future generations. As our sport continues to evolve, it is vital that we continue to learn from the past and not lose sight of the great achievements of days gone by.
"This archive will include footage from all of the ICC's televised events, such as the ICC Cricket World Cup, ICC World Twenty20, ICC Champions Trophy, ICC Women's World Cup, ICC U19 Cricket World Cup and many other events that we organise," added Mr Lorgat.
The archive will serve as the definitive search engine of all ICC events and gives journalists, documentary and film-makers the opportunity to view and purchase archive material for their projects.
As every event is completed, the ICC archive will automatically update, giving the approved user instant access to some of the defining moments in cricketing history.
ESPN STAR Sports Managing Director Manu Sawhney said "As ICC's global broadcast and production partner it is our endeavour to ensure that the legacy of this iconic event that extends across many decades is not only preserved well but it is also made available to our partners all across the globe. We are very pleased to create this unique platform that will be of immense value to all stakeholders for various promotional and editorial purposes."
The online archive will sit in the ESPN STAR Sports offices in Singapore, with a back up, mirror library being kept in the ICC headquarters in Dubai.
Tony Sinclair, Director, Content Acquisition and Strategy at Fox Sports, one of the industries foremost experts commented "I think the ICC Archive provides an excellent service for any user. Browsing is easy and the viewing quality is very good. The Archive content is a wonderful warehouse of outstanding matches that reflect the history and development of the One Day and Twenty20 formats of the game. It is a great initiative from ICC and ESPN STAR Sports."
Those interested in accessing or purchasing archival footage please visit www.iccarchive.com.
James Fitzgerald, ICC Cricket, +971 4 382 8872, email@example.com
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